28 -31 March 2018
Egypt International Exhibition Center (EIEC)
The right home is waiting for you at Cityscape Egypt. The country’s leading international property exhibition held from 28-31March 2018, provides a showcase of more than 100,000 developments for comparison under one roof. Catering to the needs of everyone from the general home buyer to the private or institutional investor, a visit to Cityscape Egypt will dramatically increase your chances of getting the property and deal you are looking for. Make sure you register now to get FREE entry, saving EGP 50 on your entrance fee.
MOMENTUM BUILDS BEHIND EGYPTIAN DEVELOPERS IN 2018
Egypt’s prominent developers are expected to offer a wave of attractive flexible plans at the 7th edition of Cityscape Egypt
25 February, 2018, Cairo, Egypt: Opportunities to invest in Egypt’s real estate market will take centre stage at next month’s 7th edition of Cityscape Egypt, especially as momentum builds behind new and existing projects from Egypt’s major developers.
For real estate developers and investors looking at Egypt this year, 2018 signals a return to a more stable market. According to Oxford Business Group, the country’s improved performance in key sectors, tighter fiscal management and increased capital inflows drove a much-needed economic rebound last year, with growth expected to accelerate further this year. The country also got the stamp of approval from the International Monetary Fund (IMF), who declared earlier this year that Egypt’s economic outlook is favourable, following the completion of its second review of the country’s reform programme.
“At this year’s 7th edition of Cityscape Egypt, we expect to see developers being more competitive as they respond with a wave of new and flexible, attractive plans following renewed interest in the market from both investors and homebuyers and a positive economic outlook,” said Chris Speller, Exhibition Director at Cityscape Egypt.
“While 2017 was a challenging year for the country, last year’s Cityscape Egypt attracted a record-breaking number of visitors in what was the largest event in the show’s history. With a 25% increase in visitor numbers compared to 2016. In addition, Cityscape Egypt grew close to 10% selling out all halls. The massive uptake in visitor numbers revealed the appetite for residential real estate from Egyptians, even in the most challenging of times. We expect the same vigour from developers and visitors this year especially as stability returns,” added Speller.
Taking place at its new venue, the Egypt International Exhibition Centre (EIEC) in Mehwar Almosheer Tantawy in New Cairo from the 28th until the 31st March, Cityscape Egypt 2018 includes 20,000sqm of exhibition space and over 70 exhibitors, with the figure likely to climb as the show approaches.
Among the strategies which will be used to attract sales in an increasingly competitive market this year, according to a recent research report by JLL, are extended payment plans and improved community facilities as developers seek to offer more value for money. Community creation has also become a means of creating a competitive edge to target those consumers seeking to maintain a dynamic lifestyle. It’s the reason why many developers will showcase projects that emphasise the ‘live, shop, play’ concept. “It is basically the ability to provide all their (homebuyers) needs at a reasonable and affordable price – this is key especially after the devaluation,” says the property consultant.
This year’s platinum sponsor, PROJECTS, will be showcasing its Blues Tiffany development, in Ras El-Hekma on Egypt’s North Coast. The project emphasises the ‘live, shop, play’ concept and is spread over 250 acres. The developer will be offering a 10% discount and will be revealing flexible payment structures at the show.
Optimistic about the real estate industry in the country, Eng Hossam Bahaa, CEO of PROJECTS, said the property sector is the driving force of the economy and is expected to: “raise the Egyptian GDP in the upcoming years, decrease the unemployment and attract foreign investment resulting in the decrease of inflation.”
Also, exhibiting this year is Porto Vacation Club who will showcase a range of its seaside accommodation which will be offered with flexible payments plans. “We believe the current real estate market is buoyant and optimistic, which is why we are always looking to create new opportunities for our members to become part of the real estate industry,” says the exhibitor on its participation at this year’s Cityscape Egypt.
New to this year’s show are two dedicated days of the Cityscape Egypt Conference, taking place at the Four Seasons Nile Plaza on the 12th and 13th March – two weeks before the exhibition kicks off. The Conference includes a stellar line-up of speakers and topics based on market research and the guidance of the Advisory Board.
Also, returning to the Four Seasons Nile Plaza on the 13th is the Cityscape Awards for Real Estate in Egypt, which celebrates excellence in real estate development, architecture and forward-thinking leaders. The shortlist has been revealed and this year will see some of Egypt’s notable developers and architects vie for the coveted award in each of the eight categories.
Contending for the Commercial Project Award are the projects: Palm Central, Zayed Edge, The Lane, Alburouj Smart Village East and Alex Bank HQ.
While Forty West, Hyde Park New Cairo, Park Views, Project 1, and Stone Park have all been shortlisted for the Residential – Low to Medium Project Award – Built. Going head-to-head for the Retail Project Award are Rivette, Sidewalk, The Alma, and The Yard Mall.
Visitors to the exhibition will also have the opportunity to attend the brand-new Cityscape Egypt Talks. These free-to-attend, educational sessions held on the show floor, will feature a range of experts who will discuss and provide attendees with the necessary information on investing in properties, regional market trends, investment hotspots, financing, and banking solutions.
Exhibitors at this year’s Cityscape Egypt include: Aristo Developers, Ardic for Real Estate Development, Edge Architects, Madaar Development, Misr Italia Properties, Mousa Coast Development, Tatweer Misr, SODIC, and many more.
For more information on Cityscape Egypt visit www.cityscapeegypt.com
About Cityscape:
Cityscape Egypt is owned by Informa Exhibitions. Informa Exhibitions delivers over 220 trade and consumer exhibitions annually across the globe. Cityscape first took place in 2002 in Dubai and since then, it has grown to be the largest real estate event brand globally, with events taking place across the GCC, Middle East, Asia and Turkey. Since its launch, Cityscape has welcomed over 500,000 real estate professionals and investors from over 160 countries.
Cityscape Conference draws roadmap for the future of real estate
Egypt’s government officials and top experts revealed the future of real estate in the country at the opening of 7th edition of Cityscape Egypt Conference
12 March, 2018, Cairo, Egypt: The Cityscape Egypt Conference got off to a positive start today as experts and government authorities offered updates on major government projects, revealed ongoing progress in the real estate sector, and highlighted opportunities and challenges in the industry.
The Conference, which is currently taking place at the Four Seasons Nile Plaza, is a prelude to the exhibition and calls attention to Egypt’s ongoing efforts to realise its goals and address the sector’s most pressing needs.
Khaled Abbas, Assistant Minister of Housing for Technical Affairs, highlighted in his keynote speech that development is no longer limited to Greater Cairo, but instead it has moved to the governorates of Al-Alamain Al-Jadida, Al-Mansoura Al-Jadida, West Qena and West Assiut. Development outside Cairo is a major tenet of the government’s Urban Development Plan 2052, which looks to increase the area from 7 to 12%.
“To achieve this ambitious development plan, there needs to be partnerships with the private sector so we can achieve the development rates, which were successfully carried out by the government in the first phase of the partnership projects, and which were developed into MOUs. We are currently, evaluating the second phase of financial PPP offers and the third phase of the partnership projects will be decided by the end of this month or at the beginning of next month,” he said.
He pointed out that as the real estate sector is a main driver of the economy, the Ministry is currently working on auctioning land for investment, which will enable developers to choose from an array of opportunities.
Under the theme: Re-inventing a real estate destination; strategy, valuation and branding, this year’s two-day Conference – which concludes tomorrow – kicked off by reviewing its performance over the last year.
Fathallah Fawzy, Co-Founder, MENA Group, and Chairman at this year’s Conference maintains that despite the challenges in the market last year, there was still a demand for real estate.
“The stability in the market and the effects of the economic decisions over the last year will result in an increase in the volume of real estate investment, new projects, demand from consumers, and expected price increases in 2018,” he explained.
Ian Albert, Regional Director at real estate consultancy, Colliers, analysed the sector over the past year and provided an overview to a packed conference room.
For Albert, population growth and increased investment in infrastructure, and investments to hedge against inflation and currency devaluation are boosting property investment in Greater Cairo’s real estate market. “By end of 2018, the residential market is expected to be undersupplied by 320,000 units, this gap is expected to increase to 580,000 units by 2022. Translating into required units of approximately 52,000 per annum, while supply is expected to grow by 20,000 units per annum,” he said.
Looking at the demand from Egyptians, Albert said: “The current demand in the Egyptian real estate market is for lifestyle products. Cairenes are looking for secure neighbourhoods complete with community retail facilities, as well as education and healthcare facilities that complement the residential component. Affordability is also of primary concern as consumers are becoming more price sensitive and competition is becoming intense.”
A bright star in Egypt’s real estate sector is the office segment. According to Albert over the past five years, 90th Street in New Cairo has been rapidly establishing itself as a major commercial hub or strip in the city. “New Cairo has become the focal point for various office developments and business parks. The office market in Greater Cairo has been undersupplied over the past decade. While there was a market gap of 3 million sqm NLA in 2017, this gap is expected to exceed 4 million NLA sqm by 2022,” he said.
Speaking about buyer profiles and current trends amongst consumers in the market, Amad Al Msoadi, CEO of Aqarmap.com revealed how location, unit sizes, and prices, are still primary drivers for homeowners and investors.
One of the most anticipated panels: Vision 2030: Taking on the challenges and achieving the vision saw Tamer Waguih, Assistant Head of Central Unit, Ministry of Finance; Ahmed Al Mufti, General Manager, Commercial Affairs, East Port Said Development Company; Amgad Hassanein, COO, Cairo Capital Group; and Dr. Assem El Gazzar, Chairman, General Organisation for Physical Planning, discuss and debate how to achieve the country’s goals and how to find solutions to ongoing hurdles.
The Conference also included breakout roundtable discussions on mortgage finance, and industrial development.
Tomorrow’s Conference will tackle hospitality in a session titled: The role of international hospitality brands in creating a destination, and includes a session on Foreign investment sentiment: Measuring trends of foreign investment in Egyptian property by Dina Gobran, General Manager, OLX Egypt and Khaled Shahin, Regional Director of Revenues.
Tomorrow’s final panel discussion takes on: The importance of regulating real estate valuation activity to attract international investors, looking at understanding the role of real estate valuation in the national economy and methodology of supervising real estate appraisal activities.
This year’s Conference was sponsored by Colliers, Kohler, CS Global, Contact Mortgage Finance, Altus Group, and property portal sponsor OLX.
The highly-anticipated Cityscape Egypt exhibition then takes place on the 28th – 31st March at its new venue, the Egypt International Exhibition Centre (EIEC) in in Mehwar Almosheer Tantawy in New Cairo. The show, sponsored by PROJECTS, kicks off with over 70 exhibitors from Egypt who will showcase projects from across the real estate spectrum, both from Egypt and around the world.
For more information on Cityscape Egypt visit www.cityscapeegypt.com
About Cityscape Egypt:
Cityscape Egypt is owned by Informa Exhibitions. Informa Exhibitions delivers over 220 trade and consumer exhibitions annually across the globe. Cityscape first took place in 2002 in Dubai and since then, it has grown to be the largest real estate event brand globally, with events taking place across the GCC, Middle East, Asia and Turkey. Since its launch, Cityscape has welcomed over 500,000 real estate professionals and investors from over 160 countries.
